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													Cognetivity Neurosciences 
													reaches commercial agreement 
													with Emirates Health 
													Services 
													
													
													
													(Vancouver, 
													B.C.) - 
													Cognetivity Neurosciences 
													Ltd. (the “Company” or 
													“Cognetivity”) (CSE: CGN; 
													OTCQB: CGNSF; FWB: 1UB) 
													today announced that it has 
													reached a commercial 
													agreement with Emirates 
													Health Services (“EHS”) for 
													the Company’s Integrated 
													Cognitive Assessment (“ICA”) 
													technology to be deployed as 
													a screening tool for 
													cognitive impairment 
													throughout the United Arab 
													Emirates (“UAE”). Based in 
													Dubai, EHS is the main 
													federal provider of public 
													healthcare services in the 
													UAE. It functions as the 
													operating arm of the 
													country’s Ministry of Health 
													and Prevention, running 
													hundreds of healthcare 
													centers and hospitals across 
													the UAE and handling 
													hundreds of thousands of 
													outpatient visits each year. 
													 At the heart of the 
													partnership between EHS and 
													Cognetivity lies CognICA™ – 
													Cognetivity’s flagship 
													medical device, powered by 
													the Company’s ICA medical 
													device technology which has 
													recently been registered 
													with the UAE Ministry of 
													Health and cleared for 
													medical use across the UAE. 
													Under the terms of the new 
													agreement, CognICA will be 
													deployed in EHS-run clinics 
													as a screening tool for 
													measuring patients’ brain 
													health and streamlining the 
													detection of cognitive 
													impairment.
  The aim 
													of this large-scale 
													implementation is to enhance 
													the timely diagnosis of mild 
													cognitive impairment and 
													dementia. Dementia is a 
													serious and growing 
													healthcare problem all over 
													the world, with more than 55 
													million people currently 
													living with the condition, 
													but it poses a particular 
													challenge to the UAE. A 
													study published this year in 
													The Lancet Public Health 
													forecasts that the UAE will 
													experience the 
													second-highest percentage 
													increase worldwide in the 
													number of people living with 
													dementia by 2050.
  The 
													decision by EHS to deploy 
													Cognetivity’s cutting-edge, 
													AI-powered technology to 
													tackle the growing problem 
													of dementia is 
													characteristic of the 
													country’s innovative and 
													technology-led approach to 
													achieving excellence in 
													public healthcare. The 
													country is known for being 
													ambitious and proactive in 
													pursuing its goal of 
													developing a world-leading 
													healthcare system: the speed 
													and high uptake of its 
													Covid-19 vaccination program 
													drew international attention 
													last year, while 2021 also 
													saw the UAE become the 
													second country in the world 
													(behind the US) to approve 
													the novel Alzheimer’s drug 
													Aduhelm™ for clinical 
													treatment.
  The ICA is 
													perfectly suited to the task 
													of population-wide screening 
													in the UAE. It is a short 
													and simple test, delivered 
													on a tablet, that can be 
													taken by a patient remotely 
													or in person, without the 
													need for administration by a 
													specialist. This means that 
													large-scale rollout of 
													CognICA can be achieved very 
													rapidly and does not need to 
													be limited to specialist 
													clinics. Due to its absence 
													of learning effect and 
													capacity to integrate with 
													electronic health record 
													systems, CognICA provides an 
													end-to-end cognitive testing 
													solution that can be applied 
													throughout the patient 
													pathway to greatly improve 
													the efficiency of diagnosis 
													and treatment.
  Dr 
													Sina Habibi, Cognetivity’s 
													CEO, said: “We’re hugely 
													excited about this latest 
													deployment of the ICA and 
													thrilled to confirm another 
													major deal in the Middle 
													East. To tackle the massive 
													global problem of dementia, 
													we have to begin cognitive 
													testing on a larger scale 
													than ever before. The ICA is 
													the perfect tool in every 
													way for this job and this 
													latest implementation paves 
													the way for further 
													large-scale deployments in 
													the future, which is 
													immensely exciting.”
  
													“What’s fantastic about the 
													health authorities in the 
													UAE is that they clearly 
													appreciate the value of 
													innovation in improving 
													healthcare outcomes,” he 
													continued. “They have a bold 
													vision for the future of 
													healthcare in the region and 
													are not afraid to take bold 
													steps in making that a 
													reality. In this regard, our 
													attitudes are very closely 
													aligned. I’m confident that 
													this deployment will be a 
													great success for the people 
													of UAE and Cognetivity.” 
													 Cognetivity is a 
													technology company that has 
													created a cognitive testing 
													platform for use in medical, 
													commercial and consumer 
													environments. 
													
													
  
													
													  
													
													
													
													  
													
													
													 
                                                    
                                                    
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