ArabMedicare.com News


Beirut | October 30, 2004

Exposing the Hidden Syndrome: Irritable Bowel
Lebanon's First Awareness Campaign on IBS

(ArabMedicare.com News) Irritable Bowel Syndrome (IBS) has long been an overlooked and underappreciated disorder for the patients who suffer from it and the physicians who are challenged to diagnose and treat it.

IBS affects the patient's quality of life more negatively than migraine, asthma, depression, and diabetes. Not only does it disrupt daily life and social activities, but also IBS patients miss on average three times more days from school or work than the general population. Yet, until recently, it was also one of the least talked about medical conditions.

However, now in Lebanon, men and women suffering from Irritable Bowel Syndrome (IBS) will be able to understand and better manage their condition through the country's first ever IBS awareness campaign.

The 6-month awareness campaign, carrying the slogan "Don't Hide Your Gut Feeling", delivers the key message that IBS is a serious medical syndrome, which can disrupt a person's quality of life if not treated correctly.

At a recent roundtable discussion held in Beirut for the launching of the campaign, Dr. Raja' Shatila, a member of The Lebanese Society of Gastroenterology, gave journalists an in-depth overview of the symptoms, management and the latest advances in the treatment of IBS.

Dr. Shatila believes "an awareness campaign can serve as an educational vehicle to help sufferers live better with their disease."

According to Dr. Shatila, "IBS is defined as a functional disorder. She explained, "Symptoms include pain or discomfort in the abdomen characterized by a change in the bowel habit such as constipation or diarrhea or alternating between both."

Dr. Shatila added that the cause of IBS is not known, however the syndrome can be triggered by stress, or certain foods. Data also indicates that women are 2-3 times more likely to have IBS than men.

Samia, an IBS sufferer for many years now, believes "it is about time an awareness campaign on IBS takes place." She adds, "People have no idea how hard it is to live with IBS. Many women suffer alone because they feel their condition is underestimated by their loved ones and doctors."

IBS is a syndrome that has long been a tricky diagnosis, attributed as the cause of many chronic gastrointestinal diseases.

In the year 2000, international experts developed the Rome criteria as a standard diagnostic tool, which allowed for a clear-cut IBS diagnosis and hence reduced physician-patient frustration.

The latest version of the guidelines, the Rome II criteria, determines an IBS diagnosis when the sufferer has experienced abdominal pain or discomfort for at least 12 weeks out of the previous 12 months. Symptoms can occur over a single long period or in several shorter bouts.

It is estimated that the direct and indirect expenditures due to IBS, costs the eight most industrialized countries around US$ 41 billion annually, mostly spent on ineffective over-the-counter drug medications.

Moreover, new prescription drugs such as Zelmac are now being introduced into Lebanon and other global markets for treating patients with IBS. Zelmac is the first in a new class of medicines, known as 5HT4 agonists, which was developed by the Swiss global pharmaceutical manufacturer, Novartis AG, for the treatment of predominant IBS symptoms, namely cramping, bloating, constipation or diarrhea.

IBS affects people differently; some patients may have severe constipation, others severe diarrhea, or some may have spells of both. A better understanding of IBS and the availability of new treatments coming to market will help people in the future talk about this unpredictable and sometimes debilitating condition more openly.



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