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Tuesday, 7 July 2026 | Business News | Staff Reporter

 
 
UAE-based MedSahra targets gaps in healthcare commerce with new B2B medtech platform


UAE-based MedSahra targets gaps in healthcare commerce with new B2B medtech platform

 

(DUBAI) - Although the GCC healthcare sector has experienced significant growth, key areas—including medical equipment sourcing, supplier discovery, specialized healthcare services, investment opportunities, and healthcare business acquisitions—remain fragmented and inefficient. MedSahra, a new B2B medtech platform, has been launched to address this challenge by bringing the region's healthcare ecosystem together with a single B2B platform.

The platform connects medical equipment, professional services, logistics providers, healthcare businesses, and industry participants across the GCC within one unified digital ecosystem. It enables clinics, suppliers, service providers, investors and other market players to discover opportunities faster, communicate directly, close deals more efficiently and grow their businesses through a more transparent, connected, and modern healthcare commerce infrastructure.

Boris Shleyfer, Co-Founder of MedSahra said: “The GCC’s healthcare economy is expanding quickly, but many businesses still depend on fragmented channels to find and sell medical equipment, provide business services, partners, and investment opportunities. MedSahra was built to give professional market participants a more structured way to transact with confidence. Our mission is to build a trusted commercial ecosystem that goes beyond healthcare providers, connecting every professional market participant involved in the healthcare economy—from suppliers and service providers to technology companies, investors, advisors, and business partners—to enable more efficient collaboration and sustainable long-term growth.”

Iuliia Belokrinitskaia, Co-Founder of MedSahra, said: “Healthcare is no longer driven by providers alone. It depends on a connected business ecosystem, where every decision relies on trusted partners, market visibility, and efficient collaboration. Today, those connections remain fragmented across the GCC. MedSahra brings the ecosystem together in one trusted platform, giving decision-makers greater visibility, faster access to opportunities and confidence. Our ambition is to build the digital infrastructure that powers healthcare commerce across the GCC.”

Through MedSahra, healthcare organizations and businesses can buy and sell new and pre-owned medical equipment, connect with suppliers and technical partners, access specialized services, and explore investment and acquisition opportunities across the GCC. The platform integrates healthcare commerce, professional services, logistics, business transactions, and technology solutions into a single digital ecosystem to help organizations streamline operations and reduce the time required to identify qualified partners.

To learn more about MedSahra, visit https://medsahra.com/en/about-us.        

                                

                                                                  
                                    
 

 

 


 

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